For high-earning men whose spending doesn't match their income
Financial therapy for high earners who overspend.
A free 30-minute consultation to talk about what's actually driving it. Not a budgeting lecture.
Takes 30 seconds. Completely confidential.
Meet Wen Soon, LMFT

Wen Soon is a Licensed Marriage & Family Therapist and Licensed Professional Clinical Counselor who works with high-earning men who spend money for emotional reasons rather than logical ones — and can't fully explain it to themselves or their families.
Before becoming a therapist, Wen spent a decade competing as a ballroom and Latin dance athlete. What he learned then still shapes how he works now: a partnership rises or falls on communication. The same is true of the relationship you have with money.
His approach isn't open-ended listening. From the first conversation, he's working toward a real, specific direction — not just someone to talk to.
You make good money. Sometimes very good money. And somehow, by the middle of the month, you're doing math again — trying to figure out which card still has room. On paper you're doing well. Your parents think you're killing it. Nobody knows you're lying awake running the same numbers for the third time.
Overspending at this level was never really a math problem. It's an emotional one — a pattern that started long before the spending did. No budget in the world changes it until you find what's actually driving it.
That's what the consultation is for. A real conversation about what's been happening and whether working together is the right fit. No pitch. No lecture about budgeting.
- Licensed Marriage & Family Therapist (LMFT) and Licensed Professional Clinical Counselor (LPCC)
- Licensed in California, Idaho, Florida, Arizona, Virginia, and North Carolina
- Telehealth only — sessions from wherever you are
- Based in the San Francisco Bay Area
The Approach
Individual Sessions
50-minute sessions, telehealth, one on one. Out-of-network — superbills available on request for possible insurance reimbursement. $250 per session.
This isn't a general advice call. Wen works with men who are ready to actually understand what's driving the spending, not just talk about it again.
“The real problem may be that money became a pressure valve.”
— Wen Soon, LMFT, LPCC
Ready to talk with Wen?
Apply for your free 30-minute consultation. It takes about 30 seconds.